Senior React Developer
SuperGroup · 1 Sep 2025 - Present
Build and maintain React frontend experiences with a focus on component quality, product velocity, and production reliability.
Murray
Senior React Developer / UX Designer
I help product teams ship React, TypeScript and automation-heavy product interfaces faster without letting quality, context or maintainability drift.
I am an independent software engineer focused on React, TypeScript, UX delivery and practical AI automation. I work best where a team needs senior execution without adding management overhead.
SuperGroup · 1 Sep 2025 - Present
Build and maintain React frontend experiences with a focus on component quality, product velocity, and production reliability.
Integrio · Oct 2024 - Present
Build and maintain subscription-based accommodation websites that integrate with the Inn Style Property Management System.
Waterfall Digital · Sep 2018 - Present
Deliver frontend and UX solutions using modern frameworks, CRM integrations, and cloud automation.
Inn Style · 2019 - 2024
Designed UI components, improved user experience, and supported launch of new product features.
Lightswitch · Jan 2019 - Feb 2020
Led UX and delivery strategy while implementing internal tools and processes.

React / TypeScript / AI Automation
I help product teams ship React, TypeScript and automation-heavy product interfaces faster without letting quality, context or maintainability drift.
I am an independent software engineer focused on React, TypeScript, UX delivery and practical AI automation. I work best where a team needs senior execution without adding management overhead.
I drop into complex codebases, map the delivery risks quickly, and turn loose product intent into small, shippable slices that fit an active sprint cycle.
My AI workflow is not a shortcut around engineering judgement. It is a controlled delivery system for sharper briefs, scoped implementation, repeatable review loops and captured learning.
Whether the problem is a messy frontend, a stalled feature, or an internal automation opportunity, I keep the work grounded in maintainable code and visible business progress.
Most teams are adding AI tools. I build the operating system around them, so a CTO gets faster delivery without losing control, context, or code quality.
The value is not more noise. It is sharper briefs, smaller execution lanes, tighter review loops, and reusable workflow assets that keep improving after the first feature ships.
Speed
Shorter cycles
Control
Human led
Trust
Checked output
01
Frame
I compress vague product intent into sharp constraints, success criteria, and buildable slices before touching implementation.
02
Split
The work gets decomposed into focused paths: implementation, research, review, refactor, data shape, and risk checks.
03
Amplify
Agents take scoped runs while I keep architecture, product judgment, and quality direction under human control.
04
Verify
Build checks, type safety, review passes, edge-case thinking, and manual QA convert speed into dependable delivery.
05
Compound
Every useful prompt, pattern, checklist, and decision becomes reusable leverage for the next feature or project.
AI delivery lab
Pick a prompt and the terminal rebuilds the execution trail step by step: command input, tool calls, structured output, and a decision a CTO can act on.
tool-call trace
$ prompt
01 / 1 Sep 2025 - Present
SuperGroup / Online casino
Challenge
High-traffic gaming products need reliable, responsive React interfaces where UX friction directly affects engagement and revenue.
Action
Build and maintain React frontend experiences with a focus on component quality, product velocity, and production reliability.
Impact
Supports fast-moving delivery for a commercial online casino environment where interface quality and release confidence matter.
02 / Oct 2024 - Present
Integrio
Challenge
Accommodation operators need high-converting websites that integrate cleanly with property management systems.
Action
Build and maintain subscription-based accommodation websites that integrate with the Inn Style Property Management System.
Impact
Supports SA and UK clients with smoother direct booking journeys, consistent branding, and improved conversion paths.
03 / Sep 2018 - Present
Waterfall Digital
Challenge
Clients across the UK, South Africa, and Canada need performant frontend delivery across varied business systems.
Action
Deliver frontend and UX solutions using modern frameworks, CRM integrations, and cloud automation.
Impact
Improves performance, automation, conversion paths, and business growth across client projects.
04 / 2019 - 2024
Inn Style
Challenge
A Ruby on Rails property management product needed clearer user flows and improved booking usability.
Action
Designed UI components, improved user experience, and supported launch of new product features.
Impact
Improved booking flow usability and supported product feature delivery.
05 / Jan 2019 - Feb 2020
Lightswitch
Challenge
International clients needed stronger UX and delivery strategy for web product launches.
Action
Led UX and delivery strategy while implementing internal tools and processes.
Impact
Improved team output and contributed to successful product launches in Singapore and the UK.
Capability matrix
Keep the full stack visible, then spotlight either AI-led delivery systems or core product engineering.
Structured agent workflows, deterministic tool use, prompt systems, scoped delegation, and quality gates that keep AI-assisted delivery under senior engineering control.
Strict TypeScript, React component systems, Astro and Next.js builds, predictable state boundaries, and UI delivery that stays fast under product pressure.
User-focused flows, conversion-aware interfaces, component modularisation, and practical design decisions that help teams ship usable product instead of polished theatre.
Backend integration work across serverless functions, Cloudflare, Firebase, Supabase, CRM APIs, booking systems, and automation pipelines.
Based in Cape Town, South Africa. Available for focused frontend contracting, product UI delivery, React/TypeScript implementation work, and practical AI automation systems that increase team output.